Comments on: Postcards vs. Self-Mailers – Which Should You Use in Your Marketing Part I – Timing vs. Price http://funmarketer.com/postcards-vs-self-mailers-which-should-you-use-in-your-marketing-part-i-timing-vs-price/17-2009/ Marketing Tips and Branding Your Business Wed, 21 Oct 2009 12:52:52 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: Craig L-P http://funmarketer.com/postcards-vs-self-mailers-which-should-you-use-in-your-marketing-part-i-timing-vs-price/17-2009/comment-page-1/#comment-31 Craig L-P Thu, 26 Feb 2009 12:17:43 +0000 http://marketinghawks.com/blog/?p=42#comment-31 Kathy, that's a great question. Here is a link to a very short overview from the USPS website that gives a good answer. You can print or bookmark the page, and it gives the info very quickly. http://pe.usps.com/text/dmm200/commercial7.htm The general answer on this page is "1,000 pieces, between 2 and 4 times a year." I think that is a good ballpark number. Kathy, that’s a great question. Here is a link to a very short overview from the USPS website that gives a good answer. You can print or bookmark the page, and it gives the info very quickly.

http://pe.usps.com/text/dmm200/commercial7.htm

The general answer on this page is “1,000 pieces, between 2 and 4 times a year.” I think that is a good ballpark number.

]]> By: Kathy http://funmarketer.com/postcards-vs-self-mailers-which-should-you-use-in-your-marketing-part-i-timing-vs-price/17-2009/comment-page-1/#comment-30 Kathy Thu, 26 Feb 2009 01:45:11 +0000 http://marketinghawks.com/blog/?p=42#comment-30 At what level (how many customers) is it generally cost-effective to go to standard class mail vs. first class? At what level (how many customers) is it generally cost-effective to go to standard class mail vs. first class?

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